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Hotjar is now a Contentsquare product, sold as separate session-priced analytics modules. Yaplet records session replays, ranks them by importance with AI, maps user journeys, and runs forms, all alongside chat, AI, knowledge base, and voice.
Side by side
Hotjar is a focused behavior-analytics tool. The difference is what comes bundled, and how the bill scales with sessions.
Comparison reflects each tool's pricing model and standard capabilities, which may change over time. Check Hotjar's site for current plans.
Bundled by default
Since the Contentsquare merger, Hotjar splits recordings, funnels, and surveys across separate products, each metered on its own (sessions for replays and funnels, responses for surveys). Yaplet builds replays, user journeys, and forms into one product: same login, same data, same flat bill. You also get live chat, AI agent, knowledge base, and voice that Hotjar doesn't sell.

Pricing you can forecast
Hotjar's bill grows with session volume: hit your daily cap and recordings stop or the next tier kicks in. Yaplet is one flat plan per organization that bundles replays, journeys, and forms with the full support suite, so a busy traffic month doesn't reprice your analytics.

Install the widget, start recording replays and journeys, and run both in parallel until you're sure. Your support stack and your analytics live in one place from day one.
Common questions
Short answers. Still unsure? Open a chat. We run on Yaplet ourselves.
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Yaplet records session replays, maps user journeys with funnels and paths, and runs forms and on-page feedback, the same behavior signals you use Hotjar for. The difference is that all of it is bundled with live chat, an AI agent, a knowledge base, and voice, so analytics and support live in one product.
Both record real sessions. Yaplet then scores each replay by importance with AI, so a rage-click or a checkout drop-off surfaces first. You watch the handful that matter instead of scrubbing through hundreds of recordings to find a signal.
Yaplet user journeys build funnels and paths from real sessions, with click-to-filter and drop-off so you can see where users leave. For most teams that covers the conversion questions Hotjar funnels answer, inside the same plan as your replays and support tools.
Yes. Yaplet forms run in-app and over email, and the widget collects on-page feedback. Responses land in the same inbox as your chat, AI, and voice conversations, so feedback turns into a follow-up instead of sitting in a separate analytics dashboard.
Hotjar (now Contentsquare) prices by session volume and splits replays, surveys, and analytics into separate products, so a high-traffic month raises your bill or samples your recordings once you hit the session cap. Yaplet is one flat plan per organization that bundles replays, journeys, and forms with the full support suite. Free forever covers most small teams.
Hotjar has dedicated heatmaps, which Yaplet does not offer, plus a bigger analytics brand and simple drop-in CRO tooling built for marketers. If heatmaps are central to your workflow or you want a pure analytics tool with no support stack attached, Hotjar fits that better. For teams that want replays, journeys, and forms bundled with chat, AI, and voice, Yaplet covers more in one plan.
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