Automated marketing / outreach

Reach the right person, at the right moment.

Fire surveys, banners and in-app messages based on what visitors do right now, not what they clicked in an email six months ago. Build it once, target by behaviour, and it runs while you sleep.

  • In-app banners, messages and surveys, no add-ons
  • Trigger by URL, time on page, custom event or segment
  • Cap how often each visitor sees a campaign — no spam
  • Free plan forever, no credit card to start
4.9 average rating
G2Capterra on G2 & Capterra GDPR · EU-hosted
Live audience · matched right now+24% Conversion lift

Behaviour, not blast

Who sees what, based on what they do.

Every Yaplet campaign answers three questions: who it's for, when it fires, and how it shows up. Pick one from each column, Yaplet does the rest.

01Audience

Who you want to reach

Visitor properties, country, plan, history.

  • Country, language and last seen
  • First-time vs returning visitor
  • Plan, value or external ID
  • Signed up before / after a date
02Trigger

When it should fire

Page rules, time on page, custom events.

  • Page view: URL, glob or regex
  • On session start, after N visits
  • Time on page is more than X seconds
  • Custom event from your code or app
03Delivery

How it shows up

Native widget surfaces, no popups bolted on.

  • In-app banner: inline, floating or pill
  • Chat message inside the widget
  • Survey or NPS: multi-step flow
  • Product tour: step-by-step
One rule, read left to right
If
Who
Returning visitor from Germany
+
When
Views /pricing twice within 24 hours
Then
What
Show a 20% discount banner

Inside Yaplet Outreach

Set it once, it runs forever.

Surveys, banners, in-app messages and news posts in one place. Same trigger rules, same analytics, same inbox as your live chat. No glue code, no upgrade walls.

Survey & NPS builder

Build multi-step surveys and NPS flows that pop up inside the widget. Branching, ratings, free-text. Answers stream straight into your dashboard.

In-app banners

Top, bottom or inline announcements right inside the widget. Pick a colour, write your message, ship it without touching your site code.

Proactive chat messages

Drop a message into the chat widget the moment someone hesitates on a key page. Opens a real conversation, not a popup.

News & changelog

Publish release notes and product news straight into the widget's News tab. Visitors find them when they come back — no email needed.

Product tours

Walk new visitors through your app step-by-step. Highlight buttons, drop tips and branch on what they click, no code required.

One inbox with live chat

When a visitor replies to an in-app message, it lands in the same Yaplet inbox as your live chat. No second tool to babysit.

Right person, right moment

Match the message to the visitor

Mass emails go to everyone and convert almost no one. Yaplet Outreach watches what each visitor is doing and only fires when it's relevant, so you stop sending the wrong message to the wrong person.

  • Match by URL pattern, glob or regex, including query strings
  • Hold fire until a visitor stays long enough to be interested
  • Combine visitor history (returning, plan, country) with live behaviour
Right person, right moment

Numbers, not hunches

Keep what works, drop what doesn't

Every survey, banner and message has its own report: impressions, clicks, replies, completions. Filter by date and see which campaign drove signups.

  • Impressions, clicks and completion rate per outreach
  • See the funnel from impression to click to reply for every outreach
  • Filter responses and engagement by any date range
Numbers, not hunches

Three steps

Pick a goal, an audience, a channel

Every campaign in Yaplet is the same three decisions. Learn it once, build any campaign in minutes.

1

Pick a goal

Collect feedback, push a promo, onboard a new signup, recover a checkout. Start from a template or a blank canvas.

2

Pick an audience

Visitor properties (country, plan, last seen) plus live behaviour (page URL, time on page, custom event). Combine with AND / OR.

3

Pick a channel

Banner, in-app message, survey, product tour or news release. Cap the frequency and Yaplet shows it to the right people.

Your first campaign is 10 minutes away.

Free plan forever. Build a survey or in-app banner in minutes. No code, no card, no contract.

No credit card Free plan forever Cancel anytime

Common questions

Outreach answers

What Yaplet Outreach does, and where it stops.

Talk to a real person

We use Yaplet Outreach ourselves. Try it on us.

Five things: in-app banners (inline, floating full-width or floating pill), proactive chat messages inside the widget, multi-step surveys and NPS, product tours, and news release posts. They share the same trigger rules and analytics.

You combine three layers: who the visitor is (country, plan, last seen, signed-up date, etc.), what page or event they hit (URL match, glob, regex, time on page, custom event), and how often they should see it. Build rules with simple AND / OR. No code.

Yes. Every outreach has a frequency setting: once per visitor, every X days, or up to N times. So nobody gets your promo banner five times in one session.

Yes. Product tours are part of Outreach: multi-step walkthroughs that highlight elements on your site, drop tips and branch on what the visitor clicks. Trigger them with the same audience and page rules as banners or surveys.

Not for the basics. Banners, messages and surveys are point-and-click. You only need a developer to fire a custom event from your own app, and even then it's a one-line call.

Yes. Yaplet has a free plan forever, including the live chat widget and basic outreach. Paid plans add advanced triggers and higher volumes. No credit card to sign up.

Reviews

People love us

Loved by people and teams that care about making every customer interaction more insightful and efficient.

G2G2
4.9/ 5
Excellent
CapterraCapterra
4.9/ 5
Excellent
"We replaced three tools with Yaplet and our response time dropped from 4 hours to 2 minutes. The AI gets it right almost every single time."
MK

Maya K.

Head of Support, SaaS company

"The setup was honestly the easiest I've done in 10 years. We were live on Monday morning and answering tickets by lunch."
JD

James D.

Founder, small business

"Vex AI handles around 80% of our questions on its own. My team finally gets to focus on the conversations that actually need a human."
SP

Sara P.

Customer Success Lead